Girl Mom • Football Wife • Author • Brand Strategist
Empowering teams, brands, and women to show up boldly — on the field, online, and in life.
Insights from a coach’s wife, brand strategist, and woman rewriting the playbook.
Where My Story and Strategy Meet
Real-life stories and insights into balancing motherhood, supporting my husband’s coaching career, and everything in between.
Motherhood + Coach-Wife Life
Navigating the ups and downs of life after divorce, from co-parenting to rediscovering yourself and thriving in new chapters.
Life After Divorce
Tips and resources to help you build a brand that reflects your story, plus branding services tailored to empower athletic and wellness coaches.
Branding + Design
I’m Lauren—a girl mom, coach’s wife, and strategic storyteller. With 9 years in admissions, fundraising, and communications, I now blend digital strategy, content creation, and personal branding to help athletic programs, coaches, and creative entrepreneurs connect with their audience. My mission is to make brands more human, stories more powerful, and visibility more aligned.
A Little About Me
The Latest on the Blog
Now Booking
Speaking engagements • Athletic storytelling • Brand partnerships
Preseason in our house isn’t just a date on the calendar. It’s a shift in rhythm, a set of quiet rituals, and a reminder that we’re in this together from the first whistle to the last.